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Tuesday 29 December 2015

Spirits Market in Chile Market Size, Share, trends and Forecast 2014

The Chilean Spirits market is forecast to grow at a high rate in value as well as volume terms during 2014-2019. Specialty Spirits and Rum will remain the largest category in value terms during 2014-2019 while Vodka will be the fastest growth category during the same period. The rising economic growth in Chile is translating into higher disposable income, leading consumers to develop a taste for premium quality Spirits. Vodka will grow in popularity in the mid-long term, driven by new flavors and premium brands.

Key Findings

The Spirits market in Chile is forecast to register high growth market both in value and volume terms during 2014-2019

The Specialty Spirits category accounted for the largest value with 25.3% share in the Chilean Spirits market
Food and Drinks Specialists distribution channel and On-trade transaction accounted for majority sales in the Chilean Spirits market
Trianero , Mitjans, Capel, and Absolut are the preferred brands in the Sprits market in Chile
The rise in economic growth in Chile is translating into higher disposable income. Affordability is leading consumers to develop a taste for premium quality Spirits
Manufacturers are developing new and innovative flavours in the premium category to garner market share


What else is contained?

Market data: Overall market value and volume data with growth analysis for 2014-2019
Category coverage: Value and growth analysis for Brandy, Gin and Genever, Liqueurs, Rum, Specialty Spirits, Tequila and Mezcal, Vodka, and Whiskey, with inputs on individual segment share within each category and the change in their market share forecast for 2014-2019
Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2014
Distribution data: Value shares within each category through channels such as Hypermarkets and Supermarkets, Convenience Stores, Food and Drinks Specialists and more
Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for flexible packaging, rigid plastics, rigid metal and others; container data for: trays, tubs, foils and others.
Consumer level trends: Top four consumer trends which influence Spirits consumption
Future outlook: Reviews and recommendations on how the market will shape up from 2014-2019

Reasons To Buy

Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

Existing and new players can analyse key distribution channels to identify and evaluate trends and opportunities
Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
Access the key and most influential consumer trends driving Spirits consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion

Table Of Content

Introduction
Classifications and definitions
Methodology
Market Overview


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Macroeconomic indicators - Population and age structure, GDP and Consumer Price Index
National retail and foodservice figures - Key Takeouts
Market value and volume for the Chile Spirits market
Historical and projected sales in the Chile Spirits market
Degree of trade up/down-trade in the Chile Spirits market
Comparison of Chile Spirits market compared to other key countries
Market volume of Chile Spirits by category
Historical and project market value of Chile Spirits by category
Winners and losers in the Chile Spirits market
Segment share of the category and change in market share in the Chile Spirits market
Penetration of private label, by categories, in the Chile Spirits market
Private label performance compare to national brands in the Chile Spirits market
Leading companies in the Chile Spirits market by category
Leading brands in the Chile Spirits market by category
Retailer and packaging
Leading retailers in the Chile food market
Leading distribution channels in the Chile Spirits market
Leading distribution channels by category in the Chile Spirits market
Chile Spirits market by type of packaging
Chile Spirits market by type of packaging closure/outer
Chile Spirits market by type of packaging, forecasted
Demographic cohort consumption patterns
Overall consumption occasions by age and gender in the Chile Spirits market
Private Label consumption occasions by age and gender in the Chile Spirits market
Under/Over-consumption levels in the Chile Spirits market by gender and age
Consumption frequency by type of consumer in the Chile Spirits market by gender and age

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About Us:

Hexa Reports is a market research and consulting organization, offering industry reports, custom research and consulting services to a host of key industries across the globe. We offer comprehensive business intelligence in the form of industry reports which help our clients obtain clarity about their business environment and enable them to undertake strategic growth initiatives.


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